In an interview with WPIX11 News, sleep specialist Dr. Jeffrey Rose advocates using LowBlueLights blue-free bulbs to promote better sleep hygiene. He recommends complete avoidance of normal room lighting an hour before bedtime and instead, only using LowBlueLights special bulbs that produce no blue light. Dr. Rose says his children have only used LowBlueLights bulbs before going to bed their entire lives. His children refer to these bulbs as the ‘sleepy light’ and associate these calming bulbs with bedtime preperation.